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Complete Packaging

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Copyright © 2012 all rights reserved. All logos and trademarks remain the property of their respective owners.

Complete Packaging Ltd is a Limited Company registered in England and Wales 3632934

Registered office: Complete Packaging Ltd, Goulds Grove Business Park, Old London Road, Ewelme, OX10 6PX

 

 

sales@completepackaging.co.uk

Tel: 01491 832222

 

 

 

01491 832222

Contact us here via email:

sales@completepackaging.co.uk

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Kopiko - Counter Display Unit

When KOPIKO first launched as a confectionary brand in the UK it initially went to market with some very plain support packaging. The result through the independent retailers was a sell through of 10-18%.

 

Complete were then brought in to work along side the brand and give it a difference approach with our wealth of retail packaging knowledge and experience.

 

After a range of samples (plain CAD), we collectively decided on the unit shown. It held the right number of bags of product.

It had a small front section to offer free samples to the consumer and a perforated side so the CDU (Counter Display Unit) could be used for both transporting the packs on pallets in bulk, and then go straight to the retailers, ready to go on the shelf as shown.

 

The result was astounding - the very next batch of activity had a sell through in excess of 50% in the first 3 weeks and set the brand off into a new direction.

 

The investment in the packaging was more than re-couped due to its success, and highlights how important it is to have innovative, well designed point of sale packaging. This is especially beneficial when looking to promote a brand not as well known as many more established ones.

 

Download the Case Study

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Contact Us

 

Complete Packaging

Goulds Grove Business Park

Old London Road

Ewelme

OX10 6PX

 

Copyright © 2012 all rights reserved. All logos and trademarks remain the property of their respective owners.

Complete Packaging Ltd is a Limited Company registered in England and Wales 3632934

Registered office: Complete Packaging Ltd, Goulds Grove Business Park, Old London Road, Ewelme, OX10 6PX

 

 

sales@completepackaging.co.uk

Tel: 01491 832222